pICA

As part of a team with fellow design students Jordan Lozier and Benjamin Pouncie-Carr we rebranded and redesigned PICA’s website. PICA is a nonprofit, community-based agency whose mission is to offer stability, justice, and hope to those in need through advocacy and direct service. The Executive Director and one of the board members of PICA informed us that they wanted a modern clean looking site that promotes help and positivity. They also wanted the site to be directed towards the people who want to help PICA through volunteering and donating. We accomplished this with a clean font face and having blue as the accent color.